YEAR: 2007
DISCIPLINE: BRANDING | PUBLICATION | PRINT DESIGN
Brand design for the UMASS Boston, Applied Linguistics Derpartment.
The identity's brand guide includes the design of several symbols, color palettes, typography stylesheets and layout master pages.
These elements compose a clear image for the department and at the same time they visually differentiate the study fields: Science Instruction, Mathematics Instruction, Language with Technology, Teacher Parent Literacy, Spotlight Project.